L.A. Experiential III AAVSLA 2017- Coachella Set-student work: Massimiliano Boselli

L.A. Experiential III

Sonic Simulation

JULY 2018

We are living in an increasingly interconnected and data-driven world, with analytics for almost every aspect of our daily and virtual lives. Despite the promise of seamlessness, somehow the virtual and the real seem at odds rather than part of a continuum. It’s time we close the gap between virtual and physical experience, along with introducing another layer of interactivity. The search for mixed reality continues…

The ten days AAVS.LA workshop seeks to explore this tension between real (physical) and unreal (virtual) spaces, speculating the future Art & Music Festival; new ways of interacting with and experiencing the festival’s culture, sound, and space.

The participants, led by design and tech experts, will collaboratively ideate and take on a sequence of digital workflows’ that will result in an audio reactive/interactive virtual environment. In 2017, each team developed a unique vision set for Coachella, which set for a game-changing atmosphere. Participants will incorporate real-time feedback into their projects, using body-movement gesture controls and frequency spectrum analysis of music to modulate visual aspects of the spaces they’ve imagined.

The results will be exhibited and packaged as proposals to our industry partners through the lens of Virtual Reality. Our goal isn’t to explain, but to implement how mixed reality could potentially activate spaces and people in the near future. More specifically, Art and Music Festivals, as the ideal beta experiment in how to combine media, emerging technology, and socialization in a way that transcends ordinary urbanism.

Prominent Features of the workshop/ skills developed

• Creativity: students will stretch their design ability to create unique experiences merging architecture and entertainment.
• Working collaboratively from brainstorming, developing, to producing workflows
• Research and comprehension of music festival context, program, and activity.
• Design according to different parameters.
• 3d model/render/animation, VR
• Interactive and audio reactive processes’
• Immersive Experiences.
• Softwares: Maya, Adobe After Affects, Touch Designer, Leap, Motion, Unreal Engine


Applications

1) You can make an application by completing the online application found under ‘Links and Downloads’ on the AA Visiting School page. If you are not able to make an online application, email visitingschool@aaschool.ac.uk for instructions to pay by bank transfer.
2) Once you complete the online application and make a full payment, you are registered to the programme. A CV or a portfolio is not required.
The deadline for applications is TBC



Fees

The AA Visiting School requires a fee of £695 per participant, which includes a £60 Visiting membership fee.

Fees do not include flights or accommodation, but accommodation options can be advised. Students need to bring their own laptops, digital equipment and model making tools. 

Visas
All participants travelling from abroad are responsible for securing any visa required, and are advised to contact their home embassy early. After payment of fees, the AA School can provide a letter confirming participation in the workshop.

Insurance
All participants are reponsible for their own insurance including travel and health insurance. All participants also need to ensure that any equipment and valuable items such as laptops are covered by their own insurance as the AA takes no responsibility for items lost or stolen.

Eligibility
The workshop is open to students/professionals from the architecture, design, engineering, film and music industries and artists with an interest in the construction of dreams.Software Requirements: Adobe Creative Suite, Rhino (SR7 or later), Rhino 3D, 3dsmax, unity 3D, Houdini, Touch Designer.

Location
The RUE : 308 East 9th Street 90015, Los Angeles, CA

Programme Heads

Eulalia Moran is a graduate of The Architectural Association School of Architecture. Art and design are a constant in her career. She is always trying to experiment and combine architecture with other disciplines, pushing the limits of design to create unique experiences. She founded Rosae Architecture in 2014. Previously, she worked for Foster and Partners where she had the opportunity to be involved in office, residential and airport projects in numerous countries such as Taiwan, Portugal and Kuwait. She is currently working in different projects in the city of Barcelona.

Devin Gharakhanian is a trained architect/world-builder working as a creative producer and experiential director. Currently continuing his R&D from the Sci-Arc Edge Program (MD - Fiction + Entertainment) speculating on the near future; a focus on the intersection of emerging sub-cultures and mixed-reality. His collaborative lab, Quarc, exclusively curates interdisciplinary teams, to rethink and produce in the spaces between architecture, media, and technology. Devin is a big believer in popularizing, empowering, and above all enabling the creative youth to use their training in alternative or unconventional ways through social platforms like SuperArchitects and interactive happenings like The RUE Space.

Sponsors
Golden Voice, SideFX, Houdini, Touch Designer, SuperArchitects

Contacts

Programme Heads
Eulalia Moran
Devin Gharakhanian

Visiting School Director

Christopher Pierce

T +44 20 7887 4014
F +44 20 7414 0782
visitingschool@aaschool.ac.uk


Links & Downloads




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